04 — How we work

A clear brief. A clear next step.

One decision-maker, agreed milestones and feedback in one place. The schedule below describes a typical Brand System; standalone film and design work receive their own production plan.

  1. 01

    Week 1 · Find

    We review your materials, audience and category. You provide existing assets, access and up to three stakeholder interviews. We agree the problem and deliverables.

    • Category audit
    • Interviews
    • Audience map
    Positioning Sprint
  2. 02

    Weeks 2–3 · Define

    We present the positioning and messaging. You return one consolidated feedback round and approve the direction before identity work begins.

    • Positioning
    • Brand idea
    • Messaging
    Positioning Sprint
  3. 03

    Weeks 4–6 · Shape

    We develop identity, type, colour and applications. Two consolidated revision rounds per main stage are included; you sign off the chosen direction.

    • Identity
    • Brand book
    • Voice
    Brand System
  4. 04

    Weeks 7–10 · Build

    We design and build the agreed website using approved copy and assets. Film, photography and campaign production require a separate scope and fee.

    • Website
    • QA
    • Launch preparation
    Brand System
  5. 05

    Weeks 11–12 · Handover

    We check the agreed pages and formats, resolve in-scope issues and hand over final assets after payment. Ongoing work continues only under a new project or paid month.

    • Retainer
    • Extension
    • Review
    Brand System handover · Optional Brand Partner

Feedback & changes

A revision round is one consolidated list from your decision-maker. Please plan to return feedback within three business days. A new direction after approval, new pages or extra versions are priced and scheduled before we begin.

Shared responsibilities

We provide creative work, milestone updates and quality checks. You supply accurate copy, rights-cleared materials and timely approvals. Delayed feedback, missing assets or late payments move the delivery date.

Read pricing and payment terms ↗
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